The Japanese automaker, Toyota, is one of the oldest and most significant automobile companies globally. Still operating as an independent motor company, which in the age of mergers, acquisitions and platform technology sharing is rare indeed, the company has forged a reputation for building vehicles that are so reliable that Toyota is an undoubted motor byword for quality.
The range of Toyota cars is comprehensive, to say the least, which has resulted in complete domination of the Asian motor markets for decades and a significant market share in North America, a continent not precisely short of motoring heritage itself.
The manufacturer was responsible for the first hybrid electric and petrol engine cars available in the UK. Many manufacturers have followed suit in their offerings, but none offer it so widely across their range as Toyota.
The smallest car on sale from Toyota is the well regarded Aygo, with the Auris competing in the now technology-laden compact family hatchback sector. However, the Avensis has been a favourite with taxi firms and business users for years due to its mechanical reliability and spacious interior. At the same time, the Prius and Prius + are still the choice for the user who needs long-range capability and ultra-low emissions.
Toyota doesn’t just build sensible cars. They make some pretty outlandish models too. The GT86 is the closest car in the entire UK motoring market to the desirable coupe of the 1980’s such as the MR2, Celica and Supra. This new model has achieved an equally loyal following.
The brand new C-HR is a cutting edge cross over that has all of the attributes of a Toyota, with an appearance so striking that it stands out in any crowd. The RAV 4 is now over a decade old; however, the latest incarnation of the model is as up to date in terms of technology and design as any model that Toyota offer and is backed up by seamless off-road ability.
Watch any television programme where a camera crew has journeyed well off the beaten track, such as the Australian outback, for example. You will get the impression that due to severe heat and hazardous animals, the reliability of the vehicle carrying them may prove critical. The car of choice will pretty much always be a Toyota Landcruiser. That’s probably all that you need to know about how much faith these vehicles inspire.
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