Ford Transit Custom 280 or 300?

Ford Transit Custom 280 or 300?

04 June 2019 | Fred Cardoso | 7 min read

Updated: 18/06/2021

A refined, sophisticated Ford Transit Custom van

Transit Custom has always been renowned for its toughness, functionality and reliability. Now, it delivers an even more comprehensive range of innovative features and intelligent technologies, plus greater efficiency and high levels of design and craftsmanship. The result: you can look forward to getting behind the wheel of a van that's more refined and sophisticated than ever before. However, when it comes to the varying models of this van, people usually ask us: what is the difference between the Ford Transit Custom 280 and 300?

Well, it's the Gross Vehicle Weight (GVW). The Ford Transit Custom 280 has a GVW of 2800kg, whereas the Ford Transit Custom 300 has a slightly higher GVW of 3000kg. The GVW is the maximum the van can safely weigh once fully loaded with passengers, cargo etc. and includes the kerb weight. So, you can see that the difference between the Ford Transit Custom 280 and 300 is the GVW and depending on the load/cargo, the 300 can safely hold a little more than the 280. 

Ford Transit Custom 280 L1 deals

Ford Transit Custom 300 L2 deals

Now you know the difference between the Ford Transit Custom 280 and 300, take a look at the updated features one of the UK's most popular vans has to offer!

Transit Custom speed lane monitoring technologyCutting-edge technologies

Both Ford Transit Custom 280 and 300 are available with an impressive list of intelligent driver-assist features. You'll find a Blind Spot Information System and an Intelligent Speed Assist. The Intelligent Speed Assist uses the Traffic Sign Recognition camera first to detect the current speed limit (when activated) then helps to keep you inside that limit. Cross Traffic Alert warns you if it detects oncoming traffic when you're reversing out of a parking space. And Adaptive Cruise Control is designed to help you maintain a pre-set distance from the vehicle in front automatically.


  • Helping to keep you inside the speed limit

    The Transit Custom now comes with Intelligent Speed Assist, designed to enhance your speed control, enabling you to concentrate on the road. First, the Traffic Sign Recognition camera automatically detects the current speed limit (when activated). The system adjusts your maximum speed setting to that limit.

  • Technology that sees what you can’t

    The Blind Spot Information System uses RADAR sensors to see vehicles that are hiding in your blind spot. They're situated on either side of your Transit Custom and alert you with an orange light, clearly displayed in the side door mirror.

  • Cruise control that can adapt automatically

    With Adaptive Cruise Control technology, you choose the speed you want to drive, and the system will maintain it. Suppose the built-in RADAR sensor detects a vehicle ahead. It will slow your vehicle to maintain a pre-set distance. Once the road in front is clear, the system will accelerate to your chosen speed. Forward Alert is a technology that comes as part of Adaptive Cruise Control -designed to warn you if you accidentally get too close to the vehicle in front.

  • Spots the vehicles you might miss

    Cross Traffic Alert is part of the Blind Spot Information System. Cross Traffic Alert can detect oncoming vehicles and sound a warning when you're reversing out of a space and have limited visibility of the traffic situation. The technology illuminates a light in the wing mirror too (left or right depending on the direction of oncoming traffic) and displays a warning on the multi-functional display.

  • Sees the road signs you might miss

    Whether the signs are at the side of the road or above it, permanent or temporary, Traffic Sign Recognition can identify them. An icon of that speed or a no-overtaking sign appears on the instrument cluster. It changes every time you enter a limit.

  • LED daytime running lights for style and visibility

    Highly energy efficient, these advanced daytime running lights provide a signature look that sets Transit Custom apart. They'll help get you noticed during the day and seen clearly at night.

  • Headlights that react automatically

    Automatic headlights use a sensor that detects failing light at dusk or when there's a sudden change in light conditions. The lack of light triggers the automatic headlights to turn themselves on, aiding the driver in darker conditions.
    In addition, Auto High Beam temporarily dips your headlights when it detects oncoming traffic or a vehicle ahead, stopping you from dazzling other drivers. It then automatically reverts to a high beam, giving you maximum visibility.

  • Extra control during hill starts

    Hill Start Assist temporarily stops you from rolling backwards or forwards when making a hill start. The system works by maintaining pressure to the braking system for an extra 2-3 seconds, giving you more time and control as you move your foot from the brake pedal to the accelerator. It's also useful when you're stopping and starting on slippery surfaces.

  • Sensors that take the stress out of parking

    Front and rear parking distance sensors help you judge the distance between your vehicle and obstacles in front or behind you. When the sensors detect an object, they activate a visual and audible warning that intensifies the closer you get to it.

  • Easier reversing

    The rear-view camera shows whatever's behind you on a screen built into the centre console, including Bollards, bicycles and low walls. As well as revealing objects you might miss, the system displays virtual lines to help you park into the smallest of spaces. The rear-view camera activates by itself when you select reverse gear.

  • An advanced system to help you stay in lane

    Suppose you're accidentally drifting out of the lane. The Lane-Keeping Alert will detect that you are and alert you by vibrating the steering wheel and displaying a visual warning.

  • Side Wind Stabilisation

    It helps the driver stay in the lane in strong, gusty conditions by using the Electronic Stability Control system to sense when the vehicle is affected by crosswinds.

  • Driver Alert System tells you when you’re getting tired

    Driver Alert System constantly monitors your driving behaviour. Ford designed this system to detect any fatigue-related changes to your driving. If the system identifies you're becoming less vigilant, a warning icon appears in the display, suggesting you take a break. If your driving alertness further declines, the message is repeated and combined with a chime.

  • Ford SYNC Emergency Assistance

    An important part of Ford SYNC is Emergency Assistance. In the event of an accident, with the airbags deployed or the fuel pump deactivated. The technology can use a Bluetooth®-paired and connected mobile phone to help you make a direct call to the Emergency Services. You can choose to stop the call or talk to those services if you need to. Crucially, the system can supply vital information, such as your GPS coordinates, even if you cannot.


Ford EcoBlue eu engineFewer emissions, uncompromised power

Ford designed the Transit Custom to meet the strict Euro Stage 6 emissions standards with advanced Ford EcoBlue 2.0 litre engines. Reduce emissions and cut running costs by taking advantage of this engine. These engines may be smaller than the 2.2 litre Duratorq engines, but remarkably they deliver more power.


Ford Transit loadspaceTop of the class for loadspace

The Transit Custom 280 and 300 can carry standard 8' x 4' boards flat on the floor or three euro pallets. The innovative storage area can effortlessly fit items up to 3.4m long (L2) and still leave room for passengers in the front seats. Overall, the van provides up to six cubic metres of loadspace with a bulkhead fitted, and that's just the short wheelbase (L1) version: the long wheelbase (L2) offers up to 6.8 cubic metres. It has the widest side load door-opening of any vehicle of its type. And the sliding doors have a mechanism that holds them securely open for loading.


Ford Transit Custom van front viewFlexible & capable enough for any business

Whatever your business, Transit Custom is flexible enough to meet your needs.
It's available in three variants: Van, Double-Cab-in-Van and Kombi. There are also two body lengths and two roof heights, and a choice of Series and equipment options. These options mean you can choose a combination that's precisely right for you.

The Transit Custom Van 280 or 300 is a functional load carrier with a full-height, full-width bulkhead (glazed or unglazed), which separates the loadspace from the cabin and the choice of two or three seats in the front. You can specify single or twin sliding doors and choose hinged rear doors or a tailgate.

Download the Transit Custom specification brochure 

See our latest Ford Transit Custom offers

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